My ad units appear inactive, what should I do?

There are several reasons why an ad unit may appear inactive:

  1. Your website doesn't generate unique traffic which means that our web bot is less likely to check your website and activate your ad units.
  2. Your ad-unit is relatively new (fresh) and our system hasn't yet aggregated statistics.
  3. Ad unit HTML code hasn't been found on your website by our bot.
  4. When you have more than one ad unit on a web page, additional ad units may not generate additional traffic because the first ad unit has already amassed unique impressions.
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